by Joe Shepter

Advertisers who target young people ought to be burning scented candles on altars dedicated to social net-working sites. For years, they’ve had to chase kids around hundreds of cable channels, but they now know exactly where they are. According to a…

Advertisers who target young people ought to be burning scented candles on altars dedicated to social net-working sites. For years, they’ve had to chase kids around hundreds of cable channels, but they now know exactly where they are. According to a recent study by The Conference Board, 57 percent of all U.S. teens visit sites like MySpace at least once a day.

“A couple of things have happened online in the last few years,” says Todd Purgason, creative director of Juxt Interactive. “Kids…

Read more here:: Emerging Media: Social Networks