Analytics company IHS Markit – whose clients include 85% of Fortune 500 companies – says that the iPhone X hit 2% of the active installed iPhone base within three weeks of its first availability.

In the US, iPhone X adoption after three weeks matched the adoption of iPhone 8 Plus and beat early adoption levels for both the iPhone 8 and 7 Plus. Only the iPhone 7 model had greater initial success. In Japan, initial iPhone X adoption was as good as or better than any recent iPhone launch, and matched the level of the iPhone 7.

It is predicting that the new flagship phone will set an all-time this quarter …


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Author: Ben Lovejoy

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