Microsoft’s Surface tablets have beaten iPads in the latest JD Powers U.S. Tablet Satisfaction Study, a large-scale survey of more than 2,000 tablet owners. Key factors cited by participants was pre-loaded apps, connectivity options and the range of accessories offered – but the Surface also led on design, according to the company.

Microsoft has the highest performance in three styling & design attributes: size of tablet; quality of materials used; and attractiveness of tablet design. Microsoft continues to achieve the highest rating in the remaining styling & design attribute of location of non-display buttons/controls.

Within the detail of the study was both good and bad news for Apple …

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Author: Ben Lovejoy

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