Designed by NEOM | Country: Italy

“It was needed to find a fil rouge, a unique concept, through a range of flours with very different origins: mais, rice, kamut, durum wheat, common wheat, chickpeas, etc. Our client, Selezione Casillo, part of the biggest wheat company in Italy, was calling this offer simply as Farine Speciali but it was not differentiating and giving value to the richness of the product. We had to find a concept that would keep all the differences in one single rich soul expressing their values and quality.”


NEOM di Stefano Giuseppe has been honoured with the renowned Golden A’ Design Award.

A’ Award and Competitions are pleased to announce that the design Racconti del Campo  has been honoured with the renowned Golden A’ Design Award at Packaging Design Competition.

A’ Award and Competitions are proud to inform that the Racconti del Campo by Creative Director Barbara Cesura, Creative Director Giacomo Stefanelli, Client Director Stefano Giuseppe and Illustrator Durante Marina has been honoured with the renowned Golden A’ Design Award at Packaging Design Competition chosen as the winner by the transnational referees of the A’ Design Awards & Competitions amidst thousands of projects.

The Golden A’ Design Award

The Golden A’ Design Award is a prestigious award given to top 3% percentile designs that has carried out an exemplary level of quality in design. The designs are judged by a panel of three different jury which is composed of Academic, Professional and Focus Group Members. The designs are evaluated with score normalization to remove any biases and are voted on aspects such as functionality, ergonomics, engineering, presentation, innovation, usability, fun details, technology, and any other specific points that could be considered, each of these points are further weighted for different jury groups.

About A’ Design Award and Competitions

A’Design Award and Competitions, aims to highlight the excellent qualifications of best designs, design concepts and design oriented products. A’ Design Award and Competitions are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. To learn more visit whatisadesignaward.com. For further information about the competition please visit competition.adesignaward.com.

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