By Zac Johnson

Where_the_Money_From_the__1_5_billion_Powerball_Lottery_Goes_-_Fortune

With so many different lotteries taking place each and every day, there is a whole lot of money being tossed around. Individual retailers can actually win big when their lottery players win as well. As reported by the Pennsylvania lottery;

(This bonus payment comes from the Lottery; it does not come out of the winner’s prize total). The retailer receives a promotional bonus of $500 when a winning ticket worth $100,000 to $500,000 is sold. The retailer receives a promotional bonus of $5,000 when a winning ticket worth $500,001 to $1 million is sold.

However, remember at the beginning of the article when I mentioned you can now buy and play tickets online as well. One such service for doing is theLotter, which allows users to not only purchase PowerBall tickets online, but also choosing between individual tickets, buying into a pool of tickets, or doing a bundle purchase with both options included. The easy and quick benefit here is that you only need to set this up once online to continually play in upcoming lotteries, versus filling out these forms individually every time you want to play through a local retailer.

World’s_Biggest_Jackpot___theLotter

At the same time, there is also a trust factor involved when dealing with lottery tickets. If you are going to put up your own money and potentially have a winning ticket worth millions of dollars, this is something you probably would want to physically see and hold in your hands. This is something TheLotter and many other online lottery sites have transitioned with as well. In the example of TheLotter, you can log in and see your tickets from within your account area.

The success around the business of the lottery is all about ‘selling the dream’ and making it as easy and fun as possible for people to enter and win. Through online lottery sites, mobile applications and automation, revenue and player engagement numbers just continue to rise — even when the odds of winning are still quite minimal.

Odds of Winning the Lottery

Whenever the discussion of winning the lottery comes up, everyone has to start talking about your actual odds of picking all number correctly. Through the infographic below we can see some of the crazy odds you are more likely to achieve before actually picking all of the lottery numbers correctly.

A few things you are more likely to achieve than winning the mega millions lottery.

  • 1 in 20 — Get pregnant from a one night stand.
  • 1 in 355,318 — Die in a plane crash.
  • 1 in 655,750 — Be dealt a royal flush in a given hand of poker.
  • 1 in 6.1 Million — Die from a bee sting.
  • 1 in 18 Million – Chances of winning the California Super Lotto Jackpot
  • 1 in 292,201,338 — Odds of winning the US Powerball.

But who cares about the odds… at just a dollar or two, it’s well worth the dream of winning millions — and someone is going to win!

Odds_The_Stats_Behind_the_American_Dream_of_Winning_the_Lottery__Infographic__-_SaveUp

Now that you know a little bit more about how the business world of the lottery works, you are probably itching to get your hands on tonight’s winning lottery ticket. While dreaming about the millions of dollars that you could potentially be winning, also think about the many different directions and organizations the donation of your lottery investment will be going.

Author information

Zac Johnson

The lottery is something we all know and dream about, and I’m sure many of us actively play as well. It’s not just a way for people to win money, it’s also a complete business in itself — generating billions of dollars every year for cities, states and countries around the world. Even though billions might be paid out globally through winners in the lottery, even more is collected and spread out to different businesses, agencies and state education funds.

However, the concept of the lottery is quickly changing as the world gets more technologically advanced. Gone are the days when you have to visit a local gas station or even talk with a cashier to purchase tickets. Most in-store locations now have automated machines where you can insert money and walk away with a winning ticket in just seconds.

On the flip side, the internet has brought a whole new world of gaming to life, through online lotteries and the ability to purchase or even subscribe to services to make sure you never miss out on getting in on that next big Powerball drawing.

In this article we are going to take a look at the business of lottery in the digital era, how it’s making money for so many different countries and businesses around the world, and take a glimpse at your actual odds of becoming a mega-millionaire through the lottery.

Where to Play and How to Pay

The business of the lottery is a fun and exciting one. While you might walk into a store and pay a dollar for a quick scratch and win ticket or for the next Mega Millions, what happens to the single dollar is quite interesting.

Fortune recently published on article on what happens to all of that lottery money, both in reference to the winners, locations selling tickets and the states participating.

The answer to this question breaks down into the following graph. In short, 50% is given to jackpot winners, while the other 50% is spread out among the lottery administration, state general funds, education and other areas.

With so many different lotteries taking place each and every day, there is a whole lot of money being tossed around. Individual retailers can actually win big when their lottery players win as well. As reported by the Pennsylvania lottery;

(This bonus payment comes from the Lottery; it does not come out of the winner’s prize total). The retailer receives a promotional bonus of $500 when a winning ticket worth $100,000 to $500,000 is sold. The retailer receives a promotional bonus of $5,000 when a winning ticket worth $500,001 to $1 million is sold.

However, remember at the beginning of the article when I mentioned you can now buy and play tickets online as well. One such service for doing is theLotter, which allows users to not only purchase PowerBall tickets online, but also choosing between individual tickets, buying into a pool of tickets, or doing a bundle purchase with both options included. The easy and quick benefit here is that you only need to set this up once online to continually play in upcoming lotteries, versus filling out these forms individually every time you want to play through a local retailer.

World’s_Biggest_Jackpot___theLotter

At the same time, there is also a trust factor involved when dealing with lottery tickets. If you are going to put up your own money and potentially have a winning ticket worth millions of dollars, this is something you probably would want to physically see and hold in your hands. This is something TheLotter and many other online lottery sites have transitioned with as well. In the example of TheLotter, you can log in and see your tickets from within your account area.

The success around the business of the lottery is all about ‘selling the dream’ and making it as easy and fun as possible for people to enter and win. Through online lottery sites, mobile applications and automation, revenue and player engagement numbers just continue to rise — even when the odds of winning are still quite minimal.

Odds of Winning the Lottery

Whenever the discussion of winning the lottery comes up, everyone has to start talking about your actual odds of picking all number correctly. Through the infographic below we can see some of the crazy odds you are more likely to achieve before actually picking all of the lottery numbers correctly.

A few things you are more likely to achieve than winning the mega millions lottery.

  • 1 in 20 — Get pregnant from a one night stand.
  • 1 in 355,318 — Die in a plane crash.
  • 1 in 655,750 — Be dealt a royal flush in a given hand of poker.
  • 1 in 6.1 Million — Die from a bee sting.
  • 1 in 18 Million – Chances of winning the California Super Lotto Jackpot
  • 1 in 292,201,338 — Odds of winning the US Powerball.

But who cares about the odds… at just a dollar or two, it’s well worth the dream of winning millions — and someone is going to win!

Odds_The_Stats_Behind_the_American_Dream_of_Winning_the_Lottery__Infographic__-_SaveUp

Now that you know a little bit more about how the business world of the lottery works, you are probably itching to get your hands on tonight’s winning lottery ticket. While dreaming about the millions of dollars that you could potentially be winning, also think about the many different directions and organizations the donation of your lottery investment will be going.

Author information

Zac JohnsonZac JohnsonZac Johnson is a online marketer with nearly 20 years of experience. You can view my personal blog at ZacJohnson.com and my latest blogging resources and tools at BloggingTips.com .

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